Maven Coalition has tapped Sport Illustrated CEO Ross Levinsohn to lead the company as its next CEO. In addition to Levinsohn’s appointment, Maven announced it will earmark additional funding for media brands Sports Illustrated, TheStreet, History.com, Ski Magazine, Maxim and Biography.

Ross Levinsohn replaces outgoing CEO and Maven founder James Heckman. Going forward, Heckman will advise Ross Levinsohn on “key strategic and business development initiatives.”

“This is a unique opportunity to lead a technology and media company during a dynamic time of change in both spaces,” stated Levinsohn.

Prior to his role at Sports Illustrated, Ross Levinsohn served as interim…


The independent digital publishing industry has faced increasing pressure in recent years, says Business Wire. Internally, many individual publishers have found it difficult to achieve the technical sophistication and economic efficiencies that would enable them to remain a viable part of the marketplace. Externally, the rapid growth of social media has threatened to decrease viewership and led to stiffer competition for clients’ advertising dollars.

Fortunately, an innovative company called Maven has assembled a robust media organization that provides digital publishers of all sizes with unparalleled technology and support. …


(SPORTS TECHNOLOGY)

As of February 2, 2021, like many of its industry peers, Sports Illustrated moved to a digital premium membership model.

Authentic Brands Group (ABG) acquired Sports Illustrated in 2019. A few weeks later, it licensed the print and digital rights for Sports Illustrated to Maven in a $110 million agreement that stands for 100 years.

With the media space evolving so quickly, Sports Illustrated’s new leadership, Maven Inc. and Ross Levinsohn, realized that advertising dollars had a minimal impact on the publisher’s growth. …


Ross Levinsohn is leading The Street into cryptocurrency
Ross Levinsohn is leading The Street into cryptocurrency

Finance media company The Street announced on April 5, 2021, that it would be launching a new brand focusing exclusively on cryptocurrency. The Street also intends to devote more media coverage on its website to cryptocurrency news.

Rob Barrett, who recently became president of The Street’s parent company Maven Media, stated that the decision reflects growing interest in alternative currency across the world. Additions to The Street’s website include:

The Street will offer the cryptocurrency newsletter on a subscription basis while access to its dedicated channel remains free.

How The Street is Ramping Up to Offer Expansive Coverage of Cryptocurrency


For decades, we’ve treated magazines as a portal to the world, sharing information and building community. But now that the internet and social media fill that void, how will magazines continue to deliver value when technology upends their traditional role?

To make matters more challenging, the 2020 pandemic added financial stress to nearly every industry, including publishing. However, Ross Levinsohn, the CEO of Maven and Sports Illustrated, claims that changes in consumer behavior aren’t something to fear.

“Magazines are evolving, and that’s a good thing. …


Maven Media, which runs the publishing businesses of Sports Illustrated and TheStreet, has tapped digital-media veteran Rob Barrett as president of media.

Barrett reports to Maven CEO Ross Levinsohn. All of the company’s media brands, including SI and TheStreet, and editorial teams report to Barrett, who will remain based in the New York area. He started at Maven Media on Feb. 16.

In 2019, Authentic Brands Group purchased Sports Illustrated from Meredith for $110 million (after Meredith bought Time Inc.). ABG then licensed media and publishing rights for the SI brand to Maven. Also in 2019, Maven bought TheStreet for…


One of the bigger media stories of 2019 was the acquisition of Sports Illustrated by Authentic Brands Group (ABG) from Meredith Corp. ABG acquired the prestigious brand and magazine for $110 million, and it surprised many in the media landscape. Just weeks after that announcement, ABG entered into an operational licensing agreement with digital publishing company, Maven Inc and CEO Ross Levinsohn. …


The most trusted name in sports, Sports Illustrated, has launched its new digital premium membership.

Sports Illustrated was acquired by Authentic Brands Group (ABG) back in May 2019. Maven (MVEN) entered an agreement two months later in June 2019 to license and operate Sports Illustrated’s media business from ABG. Maven also owns TheStreet.

Sports Illustrated is one of the most famous magazine brands in the U.S. and was the first magazine to reach 1 million in circulation.

Digital membership will start at $5.99 per month with the first month for $1. SI also will offer a digital + print membership


The past three decades have included a whirlwind of digital change. The rise of social media, content sharing, and online brand presence has dramatically shifted how companies appeal to their consumers. During these shifts, leaders have had to adapt or get left behind in the shuffle. Ross Levinsohn has been working in the intersection of media, technology, and finance since the late 1980s.

In the early part of this century, Ross Levinsohn was named president of Fox Interactive Media. A decade after that, Levinsohn was managing Yahoo! as the executive VP and interim CEO. His work with Yahoo! …


In late August of 2020, Ross Levinsohn was named CEO of Maven. During a difficult year, he was brought in to revitalize the media brands that Maven manages. Media companies have had to face the rising demand for continual free content with minimal ad interruption. Changes to how customers view and consume content has put a lot of media brands in tough places and put pressure on them to adapt with innovative solutions.

At its core, Maven is a technology platform company, providing scalable publishing and monetization services and infrastructure to more than 300 media brands. It is also a…

Ross Levinsohn

Ross Levinsohn is the CEO of Maven. He has held C-level positions with Yahoo!, Sports Illustrated, and Fox Interactive Media.

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